In 2021 we took a big step in our sustainability commitment by changing our protein powder canisters, previously made of virgin steel, to post-consumer recycled material. Our goal was to pull plastic out of the waste stream and give it a second life. The switch came with a few other important benefits:
Ease of recycling is strongly correlated with high recycling rates. Although steel is highly recyclable, we heard from many customers who did not know how or where to recycle steel. The PCR used for our protein powder canisters is HDPE (recycling symbol #2) and can be recycled at virtually every recycling facility in the United States.
HDPE is one of the best materials when it comes to shipping. Other materials are more prone to become damaged or broken, which creates food and packaging waste. Changing our protein powder canisters allowed us to significantly decrease the amount of protein powder that was damaged during shipping.
Our updated canisters are lighter. Lightening the load means less fuel is used to transport our protein powders. Although we participate in 100% carbon offsets for our aloha.com shipments, we are always conscious of working towards less total fuel usage.
We are constantly evaluating packaging options to generate the lowest amount of environmental impact, while preserving our best-in-class food safety standards. A key responsibility of good packaging is its ability to keep out light and moisture -- keeping our food fresh and our bodies healthy!
As a certified B Corporation, ALOHA has a commitment to sustainability, and we will continue to work on all aspects of our supply chain. We are proud to use USDA Organic, Non GMO, and Fair Trade Certified ingredients.